You want to make the world a better place.

Hijinks is a strategic design studio in Prince Edward Island helping heart-led brands across Canada find their clarity through Strategy, Brand Identity, and Roll-Out.

Is your brand having an identity crisis?

You’ve grown. Your mission has evolved. Your impact is bigger than ever. But when you look at your website or hand over a business card, it doesn’t feel right.

We hear this often from ambitious, hard-working business owners and non-profit leaders:

Your visuals feel like three different brands in a trench coat

You know what you do, but you can’t explain it without over-explaining it

You’ve hit the limit of what Canva templates can do for you, and want things to be easier

If your outside doesn't match your inside,
your brand feels like a ill-fitting sweater.

We’re here to help you stop adjusting something that just isn’t working, and let the strategy and design make your life easier.

Our Process

Strategy, Identity, Roll-Out or as we call it, your Heart, Voice, Face.

We don’t just make things "pretty." We build systems that work and design with longevity in mind. Our process ensures your brand is felt, experienced, and remembered.

💖 STRATEGY — The Heart

We dig into your goals and intentions to build a foundation that won't trip you up. No more fixing it later, when you have time.

💁‍♀️ IDENTITY — The Voice & Face

We craft visual systems; logos, colour palettes, and typography—that resonate far beyond our shores.

😻 ROLL-OUT — The Hijinks

We don't want to hand over “just a logo” and disappear. We build the templates, the signage, and the tools you need to show up in full colour every single day.

Why Hijinks? 

Direct access. Zero gatekeeping. Total joy.

We are a small but mighty team of creatives headquartered in Canada’s prettiest province 😉. When you work with us, you’re not just another customer, you’re a partner.

You get direct access to our designers and strategists. There’s no account manager playing a game of telephone. Just honest relationships, clever twists, and designs that give you the feels.

A group of people sitting around a wooden table, smiling and engaging in a discussion. They have papers and pens in front of them, in a colorful room with yellow, purple, and pink walls.
Black-and-white logo with a stylized ship and the text "USS Liberty".

Featured Projects

Handpie Company

ECDA

PEI Business Women’s Association

Backwoods Burger

Some clients, past and present

Christina MacLeod, Volume 18

“… a wonderful partner on creative projects that brings a wealth of experience and excitement to any project we work on together—just a delight.