Pride PEI Festival 2023
Visual Brand Identity, Website, Print & Social Campaigns
The Pride PEI Festival is an event near and dear to our hearts. As many know, Pride has evolved from a political march for equal rights to a celebration of the Island’s 2SLGBTQIA+ community. While the need is still there to stay true to those roots, the shift to joyfully being unapologetically ourselves is resounding. And the outcome is LOUD — with music and laughter, there’s no mistaking the colourful impact of Pride PEI’s events.
Our intention when working with Pride PEI has always been to set the organization up with the tools and assets they need to make an impact for years to come. We achieve this by thoughtfully crafting brand kits, websites, and design assets that will grow with the organization and be easily adopted during board member changes and changing festival themes.
Agency: Hijinks Design Agency
Creative Direction and Project Management: Ashe Green RGD
Graphic Designer: Tim Rees, Ashe Green RGD